{"id":8962,"date":"2023-10-20T12:10:54","date_gmt":"2023-10-20T11:10:54","guid":{"rendered":"https:\/\/www.twentyfirstgroup.com\/?p=8962"},"modified":"2023-10-20T12:10:54","modified_gmt":"2023-10-20T11:10:54","slug":"issue-26-uefas-cost-controls-encourage-smart-player-trading","status":"publish","type":"post","link":"https:\/\/www.twentyfirstgroup.com\/issue-26-uefas-cost-controls-encourage-smart-player-trading\/","title":{"rendered":"Issue 26 – UEFA’S cost controls encourage smart player trading"},"content":{"rendered":"
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UEFA\u2019S cost controls encourage smart player trading<\/h2>
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A key component of UEFA\u2019s new cost control measures is limiting wage spend to 70% of revenue and profit on player sales. This makes sense in principle as, unlike with hard salary caps it maintains the incentive for clubs to grow revenues to facilitate investment into the playing squad.<\/p>\n

It also acknowledges the significance of player sales as a \u2018fourth\u2019 revenue stream.\u00a0 Brentford, for instance,\u00a0 while in the Championship were able to double their revenue from traditional sources through player sales.<\/p>\n

Effective player trading is now key to ensure clubs remain both competitive and compliant.\u00a0 At TFG, we use data to \u2018match\u2019 players with appropriate buying clubs, generating a win:win:win – selling clubs maximise their fee, while players and the buying clubs benefit from a higher chance of a successful move.\u00a0 This is not only a sensible strategy, but it is now encouraged by UEFA\u2019s rules.<\/p>\n<\/div><\/section>
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By<\/span>\u00a0Ben Marlow<\/a><\/strong>
\nChief Strategy\u00a0Officer\u00a0<\/em><\/span><\/p>\n<\/div><\/section>
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<\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

A key component of UEFA\u2019s new cost control measures…<\/p>\n","protected":false},"author":17,"featured_media":8963,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_oasis_is_in_workflow":0,"_oasis_original":0,"inline_featured_image":false,"footnotes":""},"categories":[57],"tags":[],"acf":[],"yoast_head":"\nIssue 26 - UEFA'S cost controls encourage smart player trading - Twenty First Group Limited<\/title>\n<meta name=\"description\" content=\"he FIA\u2019s expansion strategy must consider the sporting product, and specifically expansion\u2019s impact on quality, jeopardy and connection (QJC).\u00a0\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.twentyfirstgroup.com\/issue-26-uefas-cost-controls-encourage-smart-player-trading\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Issue 26 - 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