{"id":9702,"date":"2024-10-01T22:44:19","date_gmt":"2024-10-01T21:44:19","guid":{"rendered":"https:\/\/www.twentyfirstgroup.com\/?p=9702"},"modified":"2025-06-17T06:10:20","modified_gmt":"2025-06-17T05:10:20","slug":"issue-68-second-the-best","status":"publish","type":"post","link":"https:\/\/www.twentyfirstgroup.com\/issue-68-second-the-best\/","title":{"rendered":"Issue 68 &#8211; Second the best"},"content":{"rendered":"<div class=\"flex_column av_one_fifth  flex_column_div av-zero-column-padding first  avia-builder-el-0  el_before_av_three_fifth  avia-builder-el-first  \" style='border-radius:0px; '><\/div>\n<div class=\"flex_column av_three_fifth  flex_column_div   avia-builder-el-1  el_after_av_one_fifth  el_before_av_one_fifth  \" style='background: #ffffff; padding:30px; background-color:#ffffff; border-radius:0px; '><p><div  class='avia-image-container avia_animated_image avia_animate_when_almost_visible pop-up av-styling-no-styling    avia-builder-el-2  el_before_av_heading  avia-builder-el-first  avia-align-center '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><img decoding=\"async\" class='wp-image-8511 avia-img-lazy-loading-not-8511 avia_image' src=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header.png\" alt='' title='The Gauge header' height=\"558\" width=\"3882\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header.png 3882w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header-300x43.png 300w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header-1030x148.png 1030w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header-768x110.png 768w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header-1536x221.png 1536w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header-2048x294.png 2048w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header-1500x216.png 1500w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/05\/The-Gauge-header-705x101.png 705w\" sizes=\"(max-width: 3882px) 100vw, 3882px\" \/><\/div><\/div><\/div><br \/>\n<div  style='padding-bottom:10px; color:#0a0a0a;' class='av-special-heading av-special-heading-h2 custom-color-heading blockquote modern-quote  avia-builder-el-3  el_after_av_image  el_before_av_textblock  '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Second the best<\/h2><div class='special-heading-border'><div class='special-heading-inner-border' style='border-color:#0a0a0a'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  av_inherit_color '  style='font-size:20px; color:#0a0a0a; '  itemprop=\"text\" ><p>We recently launched our\u00a0<a href=\"https:\/\/www.twentyfirstgroup.com\/tfg-world-sports-rankings\/jeopardy-rankings\/\">Jeopardy rankings<\/a>, which rank competitions based on how effectively they deliver key sporting narratives (e.g. title race, relegation battle etc).<\/p>\n<p>It is interesting\u00a0<a href=\"https:\/\/www.twentyfirstgroup.com\/tfg-world-sports-rankings\/jeopardy-rankings\/\">that the five most highly rated football competitions for title-race jeopardy are second divisions<\/a>.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-image-container  av-styling-    avia-builder-el-5  el_after_av_textblock  el_before_av_textblock  avia-align-center '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><img decoding=\"async\" class='wp-image-9703 avia-img-lazy-loading-not-9703 avia_image' src=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-scaled.jpg\" alt='' title='d8faa451-c0bc-daca-95d2-926e1d7ed861' height=\"1443\" width=\"2560\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-scaled.jpg 2560w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-300x169.jpg 300w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-1030x581.jpg 1030w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-768x433.jpg 768w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-1536x866.jpg 1536w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-2048x1155.jpg 2048w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-1500x846.jpg 1500w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/d8faa451-c0bc-daca-95d2-926e1d7ed861-705x397.jpg 705w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  av_inherit_color '  style='font-size:20px; color:#0a0a0a; '  itemprop=\"text\" ><p dir=\"ltr\">This makes sense.\u00a0 First, the best teams in a second division tend to get promoted, keeping promotion races tight each year.\u00a0 Second, resources tend to be more concentrated among the biggest clubs.\u00a0 The uneven distribution of media revenue, regular participation in UEFA competitions &amp;\u00a0<a href=\"https:\/\/www.twentyfirstgroup.com\/issue-39-sponsorship-haves-have-nots\/\">disproportionately high commercial revenues<\/a>\u00a0are all factors that afflict top divisions most.<\/p>\n<p dir=\"ltr\">Conversely, WSL makes an appearance in our top 10, reflecting a new-found competitiveness between teams who have invested significantly in performance.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-image-container  av-styling-    avia-builder-el-7  el_after_av_textblock  el_before_av_textblock  avia-align-center '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><img decoding=\"async\" class='wp-image-9704 avia-img-lazy-loading-not-9704 avia_image' src=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-scaled.jpg\" alt='' title='f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45' height=\"1370\" width=\"2560\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-scaled.jpg 2560w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-300x161.jpg 300w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-1030x551.jpg 1030w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-768x411.jpg 768w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-1536x822.jpg 1536w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-2048x1096.jpg 2048w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-1500x803.jpg 1500w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/f92cf6c1-83a5-c5a9-b56d-a042fd9e0f45-705x377.jpg 705w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  av_inherit_color '  style='font-size:20px; color:#0a0a0a; '  itemprop=\"text\" ><p>For superstar quality, it\u2019s hard to ignore Europe\u2019s top divisions, which boast the vast majority of the world\u2019s best players.\u00a0 But for sheer excitement, tuning into second tier competitions will rarely disappoint.<\/p>\n<\/div><\/section><br \/>\n<div  style='height:30px' class='hr hr-invisible   avia-builder-el-9  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:20px; '  itemprop=\"text\" ><table class=\"mcnCaptionTopContent mcnBlockFloatLeft\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" align=\"left\">\n<tbody>\n<tr>\n<td class=\"mcnTextContent\" valign=\"top\" width=\"564\">\n<div><span style=\"font-family: georgia, times, times new roman, serif;\"><strong>By Ben Marlow<\/strong><\/span><br \/>\n<span style=\"color: #3366ff; font-family: georgia, times, times new roman, serif;\"><em>Chief Strategy\u00a0Officer<\/em><\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div><\/section><br \/>\n<div  class='avia-image-container  av-styling-circle    avia-builder-el-11  el_after_av_textblock  avia-builder-el-last  avia-align-left '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><img decoding=\"async\" class='wp-image-8566 avia-img-lazy-loading-not-8566 avia_image' src=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/06\/Ben.M.jpg\" alt='' title='Ben.M' height=\"119\" width=\"119\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/06\/Ben.M.jpg 119w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/06\/Ben.M-80x80.jpg 80w, https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2023\/06\/Ben.M-36x36.jpg 36w\" sizes=\"(max-width: 119px) 100vw, 119px\" \/><\/div><\/div><\/div><\/p><\/div><div class=\"flex_column av_one_fifth  flex_column_div av-zero-column-padding   avia-builder-el-12  el_after_av_three_fifth  avia-builder-el-last  \" style='border-radius:0px; '><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We recently launched our\u00a0Jeopardy rankings, which rank&#8230;<\/p>\n","protected":false},"author":17,"featured_media":9705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_oasis_is_in_workflow":0,"_oasis_original":0,"inline_featured_image":false,"footnotes":""},"categories":[57],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Issue 68 - Second the best - Twenty First Group Limited<\/title>\n<meta name=\"description\" content=\"We recently launched our\u00a0Jeopardy rankings, which rank competitions based on how effectively they deliver key sporting narratives (e.g. title race, relegation battle etc).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.twentyfirstgroup.com\/issue-68-second-the-best\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Issue 68 - Second the best - Twenty First Group Limited\" \/>\n<meta property=\"og:description\" content=\"We recently launched our\u00a0Jeopardy rankings, which rank competitions based on how effectively they deliver key sporting narratives (e.g. title race, relegation battle etc).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.twentyfirstgroup.com\/issue-68-second-the-best\/\" \/>\n<meta property=\"og:site_name\" content=\"Twenty First Group Limited\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-01T21:44:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-17T05:10:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.twentyfirstgroup.com\/wp-content\/uploads\/2024\/10\/The-Gauge_Website-tiles-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1234\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rielli Portegys\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TwentyFirstGrp\" \/>\n<meta name=\"twitter:site\" content=\"@TwentyFirstGrp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rielli Portegys\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.twentyfirstgroup.com\/issue-68-second-the-best\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.twentyfirstgroup.com\/issue-68-second-the-best\/\"},\"author\":{\"name\":\"Rielli Portegys\",\"@id\":\"https:\/\/www.twentyfirstgroup.com\/#\/schema\/person\/cdcd230d603ac607d1f269936abb72d5\"},\"headline\":\"Issue 68 &#8211; 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